How Ikon Is Shifting The Model Of The Art Gallery

(article originally published in Modern Luxury Angeleno Magazine)

As the current landscape of the art industry continues to transform, Ikon Ltd. Fine Art is re-defining the art buying experience. For Kay Richards, Ikon’s founder, identifying and recognizing the influence of culture and lifestyle on today’s art market is crucial. With this perspective, she looks forward to helping her clients gain access to this unique world.

For the last 20 years, Ikon has garnered its own unique brand of respect, from their original location at Bergamot Station in Santa Monica to their new, larger space in Culver City. Embracing the division of its new gallery into essentially four different spaces, the curatorial bent is now on setting up a dialogue between different artists or concepts in both expansive and more intimate spaces.

Richards assists clients in navigating the changing world of today’s art market, where the consumption and pursuit of art has become a lifestyle for many people. And with trending art fairs like Art Basel Miami and Frieze Fairs, art has evolved into a lifestyle as thousands travel the world to attend events, monitoring auction results and seeking to fill the gaps in their collections.

“We are living in the age of the blockbuster museum show, art as entertainment for the general population and the increasing awareness of specific artist’s work as well as the social impact it can have, be it through social media or merchandising.” Richards says.

For the newer collector, Richards refers to the modernist idea of better living through design, and encourages people to discover for themselves how living with art can truly affect how we inhabit our space and go about our day. Ikon demystifies the process of purchasing art by acting in both an advisory capacity and a resource. Through their international network of strategic alliances, Ikon has access to finding material to make the best fit for clients.

“We make every effort to be accessible to the newer collector/consumer who may be just discovering what they like, as well as the established collector,” Richards says. “As a secondary market dealer, we do not represent artists, but exhibit and sell ‘blue chip art’, which are works that have established value at auction, both post war and contemporary.”

Andy Warhol, Jean-Michel Basquiat, Ed Ruscha, Jenny Holzer, Barbara Kruger, James Rosenquist, Richard Prince, Yayoi Kusama are just a few of the many artists exhibited at Ikon.

Ikon offers clients advisory services in locating specific works and building collections of investment quality art, as well as being a valuable resource for the budding collector who may be just entering the art world.

“In our advisory capacity, we make this possible by facilitating all this for our clients,” Richards says. “And for the more experienced collector, Ikon assists with deacesession, appraising, museum loans, selling of works and consideration of art in estate planning and long-term financial goals.”

For more information on Ikon, Ltd Fine Art, visit www.ikonltd.com or vist their impressive space in person at 2685 S. La Cienega Blvd. Los Angeles 90034.

“We are very excited about our new location, and to be in such highly esteemed company, surrounded by great primary dealers for both emerging and established artists, and are enjoying having people discover what we do,” Richards says.

Kay Richards: Ikon Contemporary Art